Innovative products with added value
Outstanding collaboration promotes sustainability
In procyclen®, Interseroh has developed a true all-rounder: a plastic granulate consisting almost entirely of recycled material without any concessions in terms of quality, availability and performance. The exact properties of procyclen® can be fine-tuned, making it a genuine alternative to brand new plastics. Applications range from packaging in the DIY sector through design and sports products for the consumer goods industry to automotive parts.
The rise of a recycled plastic
procyclen® was launched in autumn 2011, and the Toom Baumarkt chain of DIY stores, part of the REWE Group, has been offering procyclen® paint buckets ever since. Prior to this, the recycled plastic passed the full range of stress tests designed to measure strength and flexibility. It also meets all the technical requirements for use as packaging for high-quality paints.
Other companies have followed suit: for example, the home design specialist Curver wasted no time in producing and successfully launching its Ecolife range of products - decorative containers made entirely of procyclen®. This pioneering recycled plastic has already picked up quite a few awards. The German Federation of DIY, Building Supplies and Gardening Stores called procyclen® "revolutionary", and in 2012 awarded it a customer service award in the "Exceptionally sustainable achievement by a company" category. Curver's Ecolife range also won the Best Recycled End-Consumer Product 2012 award from the European Association of Plastics Recycling and Recovery Organisations (EPRO).
INTERSEROH Dienstleistungs GmbH has broken the mould of conventional recycling, paving the way for a whole new generation of high-quality recycled plastics. If you would like to know more about the potential applications of procyclen®, please get in touch.