INTERSEROH SE, the holding company of the listed environmental services and raw materials trading company Interseroh, will be getting a new name this year as decided by the Board of Directors. Shareholders will vote on a proposal to change the Articles of Association presented by the Board of Directors at the ordinary general meeting on June 13, 2012. In the future INTERSEROH SE could be listed under the name ALBA SE on the stock markets (Frankfurt, Dusseldorf, etc.)
This proposal is taking place against the background of the control and profit transfer agreements that have come into effect in the last year between INTERSEROH SE and ALBA Group plc & Co. KG as the controlling organization. The rebrand of INTERSEROH SE to ALBA SE is intended to clarify its function as intermediate holding company within the ALBA Group.
Dr Axel Schweitzer, Chairman of the Board of Directors of INTERSEROH SE and CEO of ALBA Group plc & Co. KG commented: “The rebranding of INTERSEROH SE will not change our strategy of the two brands Interseroh and ALBA under the umbrella of the ALBA Group. Thus, the ALBA-brand stands for operational disposal and recycling services, whereas the brand Interseroh stands for the organization of innovative environmental services and recycling solutions that allow our customers to concentrate on their core business.
In order to continue to follow this strategy of two brands within ALBA Group, the operational companies of ALBA Group’s Scrap and Metals Recycling segment will be moved under the ALBA-brand in the medium term. In contrast, INTERSEROH Dienstleistungs GmbH and its subsidiaries will continue to operate under the name of Interseroh.
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